Sunscreen: Should you invest in it or not?


The use and benefits of sunscreen are not unknown. The natural radiance and texture of the skin are maintained with the assistance of sunscreen. It shields your skin against UV rays, thereby avoiding wrinkles and fine lines. The use of sunscreen is a necessary part of any skincare regimen. If you are still on the edge about whether to invest in good sunscreen or not, let us help you. Here are some reasons why you should use sunscreen every day.  

Also remember, if you believe you don't need to wear sunscreen for face in winter or when indoors, you are completely wrong. You should apply it in all seasons everywhere, indoors and outdoors. 

Here's why you should invest in sunscreen. 

Protection from UV Rays

Human skin can get damaged a lot from UV rays. Sunscreen helps to block these rays from damaging your skin. The rays can cause sunburns, early aging, and wrinkles. So you can save your skin from sunburn by wearing sunscreen with SPF 45 or more.  

Our A'PIEU Pure Block Natural Daily Sun Cream SPF45/PA+++ is one of the best sun creams in the category of Korean beauty products. It is long-lasting and gives you smooth, moisturized, and glowing skin. 


  • Protection: Protects you from UV Rays.
  • Long-lasting: It stays for many hours.
  • Repairs: Turns dry and tired skin into moisturized, smooth, and glowing skin.


  • Protects you from UV Rays.
  • It lasts for many hours.
  • For dehydration and tired skin.
  • Makes the skin glowing and smooth and increases skin vitality.


Lowers the chance of skin cancer

These days people are more and more suffering from skin cancer. One of the reasons is the UVA rays of the sun. Wearing an SPF daily can be your savior in this case. 

Prevents aging

Sunscreen has a lot of benefits. And one of them is preventing aging skin. UV rays can cause early aging of the skin. The aging in the skin gives you a saggy, tired look. It causes wrinkles and fine lines, making you look older than you are. So if you don't want a fine line on your face, use sun protection SPF 50. 

Our It's Skin Collagen Nutrition range guarantees maximum skin protection. Collagen is what keeps the skin from sagging and gives the plump, youthful look. It can improve skin elasticity, reduce wrinkles and fine lines, and increase blood flow to the skin. This kit consists of three products – Toner, cream, and sunscreen. Here's a description of each of these. 

The It's Skin Collagen Nutrition range helps improve the moisture retaining abilities of the skin. 

TONER: This collagen volumizing toner instantly cleanses, replenishes, and transforms the skin making it soft and smooth. 

CREAM: This cream reduces fine lines and improves elasticity to give you young and healthy-looking skin. It is infused with Malt extract, Amino acid, and berry extract for long-lasting moisturization.

I'M REPAIR AFTER SUN: Its unique jelly-like texture melts into the skin with gentle patting, resulting in firm and hydrated skin. It is also popular for its makeup-gripping properties, which assist with the smooth application of any foundation or sunscreen for face afterward.


  • Contains collagen concentrates for firm and soft skin.
  • Specially designed to recover skin resilience. 
  • Makes the skin soft and moisturized. 
  • Improves moisture retention. 
  • Made with the goodness of Berry extract and Malt extracts. 
  • Best for dry and mature skin. 
  • Makes the skin firm and hydrated.


Helps in giving you an even skin tone

Sunscreen helps in evening out the skin tone of the face. It is common to have an uneven skin tone. However, if you want spotless skin, then you should use sunscreen daily. If you are using low SPF, leave that and shift to 50 SPF, ideal for the human skin. Sunscreen plays a major role in giving your skin a smooth texture and even tone. It also prevents discoloration.

Our I'm Cover BB Sunstick is a unisex BB cream that provides sun protection, blocks UV rays, and tones up the skin while also covering blemishes. It gives you healthy and glowing skin from the very start. 


  • Protection: It protects you from UV Rays.
  • Repairs: Blemishes and brightens the skin tone.
  • Long-lasting: It has a powdery texture with a no-shine matte finish that stays for a long time.


  • It covers your dark spots and blemishes. 
  • Gives you brighter skin that also protects you from sun rays.
  • It gives your skin a dewy matte finish. 
  • It has a powdery texture. 
  • It also brightens the skin.


Avoid Inflammation and Redness

Too much time in the sun can result in sunburn, severe skin reddening, and inflammation of the skin. The ultraviolet rays from the sun damage the skin or turn it red. 

Another one of our products, the I'm Sports Aqua Sungel is a gel-based unisex sunscreen for face that provides moisture to dry skin, while the SPF protects you from damage by UV rays. It is gel-based, hence, water and sweat-resistant. It also has a cooling and hydrating effect and SPF protection against UVA and UVB damage. It uses a double-layer method to prevent UV radiation from penetrating the skin.


  • It protects you from UV rays. 
  • It gives you hydration and a cooling effect.
  • It has a creamy gel-based texture. 
  • It doesn't feel sticky or leave shine behind, and delivers a lighter, fresher feeling.
  • Suitable for dry and rough skin.
  • It also gives you smooth and soft skin.


Prevent The Early Onset Of Wrinkles and Fine Lines 

The emergence of fine lines and wrinkles are the first signs of aging. Sunscreens have proven effective against them time and time again. Exposure to UV rays results in the loss of collagen and skin elasticity. Introducing SPF in your daily skincare routine is the easiest way to get rid of early signs of aging without much effort. 

You can try our Suntique I'M PURE Perfect Cica SPF50+Pa++++ sunscreen that has a non-sticky and non-greasy texture. It has physical blockers that blend in smoothly as it is fast-absorbing, non-sticky, and non-greasy. In addition to providing broad-spectrum SPF 50 PA ++++ protection, it also provides soothing and moisturizing benefits. The formula gives the skin a matte finish and leaves behind no scent.


  • 100% Physical UV Blocker: 100% natural mineral filter to form ultraviolet shielding and physically block harmful rays. 
  • No chemicals: Formulated with no chemicals and low-irritating ingredients, it is suitable for kids and sensitive skin. 
  • Tone correct: 100% physical UV blockers help in skin tone correction. 
  • The Power of ingredients: It has ingredients that are high-quality cosmetic raw materials. It is also rich in vitamins, minerals, and amino acids. The extracts further help in soothing skin by external stimuli and improving damaged skin barriers. 
  • Repairs skin irritation: By adopting EWG green raw materials, it minimizes the factors that can cause skin irritation. 
  • Formulation: It has a moist and soft creamy formulation with a less white cast. Hence, it has a natural skin tone correction effect.

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